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There is a lot of work that goes on behind the Scenes of Real Estate;

*Social ,Traditional           Digital Marketing
*In house - Outside Networking  *Negotiating
*Pre / Post Activities
*Pictures *Drones , Etc.

My Goal is to make all Transactions go Smoothly and Stress free.

* Low Mortgage Rate Programs

* First Time Home Buyer Program

* 0% Down with Low Payments

* New Home Builders with Incentives

  up to $10,000 closing cost / Upgrades

* Homes starting under $200K





1. Make appointment with seller for
listing presentation

2. Send seller a written or e-mail
confirmation of listing appointment
and call to confirm

3. Review pre-appointment questions
4. Research all comparable currently
listed properties

5. Research sales activity from Local
MLS Broker Marketplaces and public
records databases

6. Research Average Days on Market
for property of this type, price range,
and location

7. Download and review property tax
roll/assessor information

8. Prepare preliminary Comparable
Market Analysis (CMA) to establish
fair market value

9. Obtain copy of subdivision plat/
complex lay-out

10. Research property’s ownership
and deed type

11. Research property’s public
record information for lot size
and dimensions

12. Research and verify legal description

13. Research property’s land use
coding and deed restrictions

14. Research property’s current use
and zoning

15. Verify legal names of owner(s) in
county’s public property records

16. Prepare listing presentation
package with above materials

17. Perform exterior Curb Appeal
Assessment of subject property

18. Compile a formal file on property

19. Confirm current public schools
and explain impact of schools on
market value

20. Review listing appointment
checklist to ensure all steps and
actions are completed

21. Review Obsolete Property
Rehabilitation Act (OPRA)
Report from Township for all
permitted records

22. Add client into your database

23. Give seller an overview of current
market conditions and projections

24. Tour property

25. Review agent’s and company’s
credentials and accomplishments
in the market

26. Present company’s profile and
position or niche in the marketplace

27. Present preliminary CMA to seller,
including comparable properties,
sold properties, current listings, and
expired listings

28. Offer pricing strategy with updates
to CMA based on tour of home and
updates, upgrades professional
judgment, and current market

29. Discuss goals with seller to
market effectively

30. Explain market power and benefits
of Local MLS Broker Marketplaces

31. Explain market power of web
marketing, IDX and

32. Explain the work you do behind
the scenes and your availability
on weekends

33. Explain role in screening for qualified
buyers and protect seller from
curiosity seekers

34. Present and discuss strategic master
marketing plan

35. Explain transaction/agency
brokerage relationship

36. Review and explain all clauses in
listing contract and addendum,
then obtain seller’s signature once
property is under listing agreement

37. Review current title information

38. Gather square footage/measure
overall and heated square footage
as required

39. Measure interior room sizes

40. Confirm lot size via owner’s copy
of certified survey, if available

41. Note all unrecorded property liens,
agreements, easements

42. Obtain house plans, if applicable
and available

43. Review house plans and make copy

44. Prepare showing instructions for
buyers’ agents and showing times
with seller

45. Discuss possible buyer financing
alternatives and options with seller

46. Review current appraisal if available

47. Identify Homeowner Association
manager if applicable

48. Verify Homeowner Association Fees
with manager—mandatory
or optional, plus fees

49. Order copy of Homeowner
Association bylaws, if applicable

50. Research electricity availability,
supplier’s name, and phone number

51. Have utility companies provide
average utility usage from last 12
months of bills

52. Research and verify city sewer/septic
tank system

53. Calculate average water fees or
rates from last 12 months of bills

54. Confirm well status, depth and
output from Well Report

55. Natural Gas: Research/verify
availability, supplier’s name, and
phone number

56. Verify security system, current
terms of service and whether
owned or leased

57. Verify if seller has transferable
Termite Bond

58. Ascertain need for lead-based
paint disclosure

59. Prepare detailed list of property
amenities and assess market impact

60. Prepare detailed list of property’s
inclusions and conveyances with sale

61. Compile list of completed repairs
and maintenance items

62. Send vacancy checklist to seller if
property is vacant and register the
property with the township if it is
vacant or a rental home




63. Explain benefits of Homeowner
Warranty to seller

64. Assist sellers with completion and
submission of Homeowner Warranty

65. Place Homeowner Warranty in
property file for conveyance at
time of sale

66. Have extra key made for lockbox
and one for your file

67. Verify if property has rental
units involved.

68. If the property does have rental units,
make copies of all leases for retention
in listing file

69. Verify all rents and deposits

70. Inform tenants of listing and discuss
how showings will be handled

71. Arrange for installation of yard sign

72. Complete new listing checklist

73. Review curb appeal assessment
and provide suggestions to improve

74. Review interior décor assessment
and suggest changes to shorten
time on market

75. Load listing into transaction
management software program

76. Prepare Local MLS Broker
Marketplaces Profile Sheet

77. Enter property data from Profile
Sheet into Local MLS Broker
Marketplaces Database

78. Proofread Local MLS Broker
Marketplaces database listing
for accuracy— including proper
placement in map

79. Add property to company’s active
listings list

80. Provide seller copies of the listing
agreement and Local MLS Broker
Marketplaces Profile Sheet within
48 hours or within the time period
of Local MLS Broker Marketplace

81. Take additional photos for upload
into Local MLS Broker Marketplaces
and use in fliers

82. Create print and internet ads with
seller’s input

83. Coordinate showings with owners,
tenants, and other agents.

84. Return all calls

85. Install electronic lock box if
authorized. Program agreed-to
showing times

86. Prepare mailing and contact list

87. Generate mail-merge letters to
contact list

88. Order Just Listed labels and reports

89. Prepare fliers and feedback reports

90. Review comparable Local MLS Broker
Marketplaces regularly to ensure
property remains competitive

91. Prepare property marketing
brochure for seller’s review

92. Arrange for printing or copying
of marketing brochures or fliers

93. Place marketing brochures in all
company agent mailboxes

94. Upload listing to company and
agent Internet site, if applicable

95. Mail out Just Listed notice to all
neighborhood residents

96. Advise network referral program
of listing

97. Provide marketing data to buyers
through international relocation
network buyers

98. Provide marketing data to buyers
coming from referral network

99. Provide Special Feature cards for
marketing, if applicable

100. Submit ads to company’s
participating internet real estate sites

101. Price changes conveyed promptly to
all internet groups

102. Reprint/supply brochures promptly
as needed

103. Feedback e-mails sent to buyers’
agents after showings

104. Review weekly market study

105. Discuss with sellers any feedback
from showings to determine if
changes are needed

106. Set up marketing reports on
showing-time application and
company website

107. Place regular weekly update calls
to seller to discuss marketing and

108. Promptly enter price changes in
the Local MLS Broker Marketplaces


109. Receive and review all Offer to
Purchase contracts submitted by
buyers’ agents.

110. Evaluate offer(s) and prepare a net
sheet for the owner for comparison

111. Explain merits and weakness of
each offer to sellers

112. Contact buyers’ agents to
review buyer’s qualifications
and discuss offer

113. Deliver Seller’s Disclosure to buyer
upon request and prior to offer if
possible. Upload to the Local MLS
Broker Marketplaces additional
documents at time of listing

114. Confirm buyer is pre-qualified by
calling loan officer

115. Obtain buyers’ pre-qualification letter
from loan officer if not submitted
with offer

116. Negotiate all offers per seller’s
direction on seller’s behalf, set time
limit for loan approval and closing

117. Prepare and convey counteroffers,
acceptance or amendments to
buyer’s agent

118. Create excel spreadsheets for easy
review on multiple bids

119. Email or send copies of contract
and all addendum’s to the closing
attorney or title company

120. When Offer to Purchase contract is
accepted, deliver to buyer’s agent


121. Record and promptly deposit buyer’s
earnest money in escrow account

122. Disseminate under-contract showing
restrictions as seller requests

123. Deliver copies of fully signed
Offer to Purchase contract to seller

124. Deliver copies of Offer to Purchase
contract to lender

125. Provide copies of signed Offer to
Purchase contract for office file

126. Advise seller of additional offers
submitted between contract and

27. Change status in Local MLS Broker
Marketplaces to Sale Pending

128. Update transaction management
program to show Sale Pending

129. Provide credit report information
to seller if property will be seller-

130. Assist buyer with obtaining
financing, if applicable, and
follow-up as necessary

131. Coordinate with lender on discount
points being locked in with dates


144. Coordinate with seller for buyer’s
professional home inspection

145. Review home inspector’s report

146. Enter completion into transaction
management tracking program

147. Explain seller’s responsibilities, and
recommend an attorney interpret
any clauses in the contract

148. Ensure seller’s compliance
with Home Inspection Clause

149. Assist seller with identifying
contractors to perform any
required repairs

150. Negotiate payment, and oversee all
required repairs on seller’s behalf,
if needed

51. Schedule appraisal

152. Provide to appraiser any comparable
sales used in market pricing

153. Follow-up on appraisal


154. Enter completion into transaction
management program

155. Assist seller in questioning appraisal
report if it seems too low

156. Get contract signed by all parties

157. Coordinate closing process with
buyer’s agent and lender

158. Update closing forms and files

159. Ensure all parties have all forms and
information needed to close the sale

160. Select location where closing will
be held

161. Confirm closing date and time, and
notify all parties

162. Assist in solving any title problems
or in obtaining death certificates

163. Work with buyer’s agent in
scheduling buyer’s final walk-thru
prior to closing

164. Double check all tax, homeowners’
association dues, utility, and
applicable prorations

165. Request final closing figures from
closing agent (attorney or title

166. Receive and carefully review closing
figures to ensure accuracy
of preparation

167. Confirm buyer and buyer’s agent
have received title insurance

168. Provide homeowners warranty
for availability at closing

169. Forward closing documents to
absentee seller as requested

170. Review documents with closing
agent (attorney)

171. Coordinate closing with seller’s next
purchase, and resolve any timing

172. Have a no-surprises closing so seller
receives a net-proceeds check at

173. Refer sellers to one of the best  agents at their destination, if applicable

174. Change Local MLS Broker
Marketplaces status to Sold. Enter
sale date, price, selling broker, etc

175. Share the warranty paperwork for claims in the future

176. Attempt to clarify and resolve any conflicts about repairs if buyer is not satisfied

177. Respond to any calls and provide any information required from office files

178. If a rental, verify all deposits and prorated rents are reflected accurately on the Closing statement

179. Close out listing in your management program

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